Last year, I was lucky enough to work on a PR project with the creator of a company completely revolutionising the transport industry in Cambodia. There are limited travel options available in Cambodia – and booking a bus or ferry ticket is done in person, often using unreliable information. Through his online platform, the founder gave travellers the means to view real-time schedule updates, compare prices, and book and pay online securely.
The idea was simple, yet so brilliant that the company is already operating in parts of Vietnam, Thailand, and Laos. And, to top it all off, he was younger than me. I was totally inspired. I knew I wanted to surround myself with people like this and use the skills I’ve developed to facilitate their success.
Having worked for four and a half years for an agency that does international PR and communications for a number of business schools all around the world, I’ve spent a lot of time speaking to professors and experts in a huge array of fields, ranging from luxury and fashion to energy, technology, and everything in between.
Not only this but meeting, calling, Skyping, and, occasionally, WhatsApping entrepreneurs and those embarking on business courses that are going to equip them with the skills and acumen to launch future ventures has been a fascinating experience.
Naturally, FieldHouse is the perfect next step for someone who has a growing passion in this area, which was confirmed to me during the excellent interview process. The warmth of the team, their clear expertise and good humour, and the friendly atmosphere make you cross your fingers harder when you leave than when you walk in.
I am thrilled that FieldHouse will be my next adventure. PR and business are both about effective collaboration – it is my greatest excitement that I will be able to collaborate with a team like theirs.